Taylor Swift and Travis Kelce have recently taken a step back from the spotlight, shifting from a highly public romance to a more private one. Since the Super Bowl in February, they’ve avoided major appearances, opting for quiet dinners in NYC and low-key ski trips.
Sources say the couple wanted a break from the intense attention following the Eras Tour and NFL season, craving a more “normal life.” PR expert David E. Johnson notes the move was likely strategic, helping them avoid overexposure and reigniting public interest through rarity.
Their early relationship was constantly in the limelight, but they’ve since realized that less visibility may be healthier—especially for Kelce, who felt overwhelmed by sudden fame.
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